CI 73360: what it is, cosmetic uses, safety and alternatives
CI 73360 is a chemical compound, also known as Red 30 or D&C Red 30, is a red pigment used in cosmetics, personal care products, and some pharmaceutical products to impart color.
It is classed chemically as a thioindigoid colour.

The name describes the structure of the molecule
- The CI (Color Index) numbering is a standardized system for classifying dyes.
- "73360" is the specific number assigned to this particular red pigment.
Description of raw materials used in production
The exact composition and raw materials for producing CI 73360 may vary depending on specific production methods and companies. However, the production of organic pigments like CI 73360 often involves aromatic precursors and conducting chemical reactions to form the dye structure.
Synthesis process
The specific synthesis of CI 73360 is not available to the public due to industrial patents or trade secrets. However, the production of similar pigments often involves chemical reactions between aromatic precursors, followed by purification, grinding, and treatment processes to yield the final product.
What it is for and where
Cosmetics
It is a restricted ingredient as IV/100 a Relevant Item in the Annexes of the European Cosmetics Regulation 1223/2009. Substance or ingredient reported: 6-Chloro-2-(6-chloro-4-methyl-3-oxobenzo[b]thien-2(3H)-ylidene)-4-methylbenzo[b]thiophene-3(2H)-one
Cosmetics - Used as a coloring agent in various cosmetic products such as lipsticks, blushes, eyeshadows, and nail polishes.
Personal Care Products - Can be found in products like shampoos, body washes, and other body and hair care products where coloring is desired.
Pharmaceutical Products - Sometimes used to color pills and capsules to make them easily identifiable.
Safety
An impurity has been identified in the dye D&C Red 30 (1), it will be necessary to check over time if the production process has been modified to remove the impurity.
Alternatives
| Option (INCI) | Product type | Notes and key advantages |
|---|---|---|
| CI 77491 (Iron Oxides) | Mineral pigment (iron oxides) | Brick/terracotta reds, excellent light and pH stability, strong coverage; commonly the baseline for “natural-looking” reds (typically less fuchsia than Red 30). |
| CI 75470 (Carmine) | Animal-derived colorant (cochineal) | Brighter, more saturated red than iron oxides; strong payoff in color cosmetics. Note: potential sensitization/allergy in susceptible individuals; not vegan. |
| CI 75125 (Lycopene) | Plant-derived colorant (carotenoid) | Warm red (tomato-like), strong plant-derived positioning; useful for warm reds in lip and tinted skincare (confirm light/oxygen stability). |
| CI 75120 (Annatto) | Plant-derived colorant (annatto) | Orange-red tone, effective to “warm up” blends and reach coral/warm reds; high perceived naturalness (validate formulation stability). |
| CI 75130 (Beta-Carotene) | Plant-derived / nature-identical carotenoid | Yellow-orange: not a direct Red 30 match alone, but useful in blends with iron oxides/carmine to tune redness and add brightness. |
| Mica (CI 77019) + CI 77491 | Effect/pearlescent pigment system | For pearly pink-reds: adds glow and slip; enables softer pink/red aesthetics without relying on highly vivid synthetic pigments. |
| Beta Vulgaris (Beet) Root Extract | Botanical tinting extract | Botanical red-purple tint for lip and tinted skincare with natural positioning. Note: can be more pH/light/heat sensitive, so stability testing is critical. |
- Molecular formula: C18H10Cl2O2S2
- Molecular weight: 393.31 g / mol
- CAS: 2379-74-0
- EINECS 219-163-6
- UNII 2S42T2808B
- DTXSID601045209
Synonyms:
- Pigment Red 181
- Pigment Yellow 181
- (delta,(sup2,2’(3h,3’h))-bibenzo(b)thiophene)-3,3’-dione,6,6’-dichloro-4,4’
- (2E)-6-chloro-2-(6-chloro-4-methyl-3-oxo-1-benzothiophen-2-ylidene)-4-methyl-1-benzothiophen-3-one
- Vat red 1
- Daltolite Pink FF
- Helindon Pink R
- Durindone Pink FF
- Fenidon Pink R
- Helindone Pink CN
- Indanthren Brilliant Pink R
- Calophyl Pink ZFF
- Fast Pink Y
- Helanthrene Pink R
- Ciba Pink FF
- Vat Pink FF
- Helindone Pink CN
- Amanthrene Pink FF