BMW Vision – Overview of the Three Concepts
1. BMW Vision M NEXT (2019)
Prototype and development center
Concept created by BMW Group Designworks (Munich / Los Angeles).
Brief description
The spiritual successor to the M1, the Vision M NEXT shows what a plug-in hybrid supercar from BMW M could look like: wedge-shaped CFRP body, butterfly doors, and a driver-focused interior with a three-layer Boost Pod (3D head-up display, transparent steering wheel, and OLED touch screens).
Powertrain concept
| System | Power / Torque | Battery | Drivetrain | 0–100 km/h | EV Range |
|---|
| PHEV I4 Turbo + 2 e-motors | 600 hp • 700 Nm (est.) | ≈20 kWh | AWD / selectable RWD | 3.0 s | 100 km |
PRO
| PRO | Why it convinces |
|---|
| Supercar performance | 600 hp, 0–100 km/h in 3 s and "BOOST+" for instant extra power. |
| Choice of driving mode | E-BOOST button allows rear-wheel or full-electric all-wheel drive. |
| Iconic design | M1 inspirations (split-tone paint, rear louvers) and 0.28 Cd. |
| Futuristic cockpit | Boost Pod with multi-layer 3D HUD and biometric recognition. |
CON
| CON | Reported drawback |
|---|
| High industrialization costs | CFRP chassis and high-performance PHEV drivetrain are expensive. |
| Weight not disclosed | Mass could exceed 1,700 kg, reducing sharp agility. |
| Limited track EV range | Smaller battery to save weight → few laps in full-electric mode. |
| No production timeline | BMW calls it a "tech showcase," with no confirmed production. |
2. BMW Vision Neue Klasse (2023)
Prototype and development center
Design and engineering study from BMW R&D in Munich.
Brief description
A preview of the new “3 Series segment” electric sedan based on the Neue Klasse platform with Gen6 cylindrical 800 V batteries (+20% density, +30% charging). Minimal “shark nose” design, animal-free interior, and Panoramic Vision that projects information across the entire windshield base.
Key specifications (concept)
| Hypothetical Version | Power | Battery (net) | Drivetrain | 0–100 km/h | WLTP Range |
|---|
| eDrive40 | ≈340 hp | 75 kWh | RWD | 6 s (est.) | 600 km |
| xDrive50 | ≈470 hp | 90 kWh | AWD | 4.5 s (est.) | 620 km |
| Performance | >550 hp | 105 kWh | AWD | 3.5 s (est.) | 650 km |
*Ranges and times based on BMW’s stated improvements
PRO
| PRO | Why it convinces |
|---|
| Gen6 efficiency | +30% range, 300 km recharge in 10 min (800 V, 350 kW). |
| Native BEV architecture | “Pack-to-open-body”: structural battery, long wheelbase, spacious cabin. |
| Panoramic Vision interface | Full-width HUD + iDrive 9 with QuickSelect. |
| Sustainability | Second-life materials, low-CO₂ aluminum and steel. |
CON
| CON | Reported drawback |
|---|
| Still indicative specs | Power and battery figures pending final confirmation (2025). |
| Expected premium pricing | Gen6 tech and high-spec interior will raise MSRP vs current i4. |
| No PHEV variant | Full-electric only – may not suit all markets. |
| Panoramic Vision needs homologation | Windshield projection must pass global regulation. |
3. BMW Vision Neue Klasse X (2024)
Prototype and development center
SUV concept developed by BMW Design in Munich; previewing the upcoming iX3 MY26.
Brief description
Applies the Neue Klasse platform to a mid-size SUV: “shark nose” front, active air intakes, squared-off “X-form” rear. Interior uses recycled textiles and an octagonal steering wheel, with Panoramic Vision retained. Sixth-gen eDrive with cylindrical cells and a structural battery pack.
Key specifications (concept)
| Hypothetical Version | Power | Battery (net) | Drivetrain | 0–100 km/h | WLTP Range |
|---|
| eDrive40X | ≈340 hp | 90 kWh | RWD | 6.0 s | 620 km |
| xDrive50X | ≈470 hp | 105 kWh | AWD | 4.6 s | 630 km |
PRO
| PRO | Why it convinces |
|---|
| +30% range & charge | 800 V, 300 km recharge in 10 min, +25% efficiency. |
| SUV space | Flat floor, long wheelbase, >550 L boot (est.). |
| “Circular” sustainability | Ocean-bound recycled plastics, no real leather. |
| “Heart of Joy” controller | Unified unit managing powertrain, brakes, chassis (1 ms lag). |
CON
| CON | Reported drawback |
|---|
| Aerodynamics vs sedan | Cd 0.26 is good, but less efficient than the Neue Klasse sedan. |
| >2 t curb weight | Large batteries and SUV build add mass. |
| Higher expected pricing | 15–20% above current iX3. |
| Beta-phase tech | Heart-of-Joy and bidirectional charging still in early testing. |
Final Commentary
The three “BMW Vision” concepts represent distinct strategic directions:
Vision M NEXT explores the emotional side of the M brand with a high-performance hybrid and driver-centric digital features.
Vision Neue Klasse redefines the D-segment sedan with zero emissions using Gen6 eDrive and a minimalist digital interior.
Vision Neue Klasse X brings the same platform to a mid-size SUV, prioritizing efficiency, sustainable materials, and ultra-fast charging.
If greenlit for production from 2025 onward, these concepts promise to span sportiness, business sedans, and family SUVs with one unifying theme: highly electrified platform, software-defined vehicle, and a strong green focus.
BMW Vision: pros, cons, costs and common fixes 
